VENDOR CONNECTION: ‌Meet John & Allison Reno from Craft Donuts + Coffee

 

John & Allison Reno

Owners ‌ ‌
Craft Donuts + Coffee
Scratch-made quality foods, fresh donuts by hand in small batches,
and artisan coffee drinks from local roasters
jreno@craftdonutscoffee.com

VENDOR CONNECTION is a new blog series where Imago Events highlights a vendor who offers exceptional service and is just a great person to be around! I hope you enjoy getting to know some of our star vendors who’ve also become friends.


What‌ ‌got‌ ‌you‌ ‌interested‌ ‌in‌ ‌your‌ ‌line‌ ‌of‌ ‌work?‌ ‌ ‌

We both worked in the restaurant industry for a number of years and that is what we knew we could excel at. It is a very tough and fickle line of work, but we knew that we had overcome many of the challenges on the operations and corporate management side for a large restaurant chain and knew it was time to go out on our own with that knowledge.

What‌ ‌do‌ ‌you‌ ‌enjoy‌ ‌about‌ ‌your‌ ‌work?‌ ‌ ‌

We love the constant innovation and creative freedom we have running a restaurant. It is art and science everyday. Our countless regular customers support us greatly. The enthusiasm in the community makes us feel like we are adding something special that people are proud of. We also remember being line workers early in our careers and thrilled when we are able to provide our teams with opportunities and see them learn and grow inside our business. We've expanded to 3 locations in the suburbs and each of those created growth opportunities for our team.

 ‌What‌ ‌makes‌ ‌your‌ ‌business‌ ‌unique?‌ ‌ ‌

We've taken the standard concept of a "donut shop" and transformed it into something that is a new experience. From our ingredients, offering Vegan, Gluten-Less, and Keto options, to having trained pastry chefs on our team, our high touch catering/event philosophy, and our technology driven business model, we try to evaluate every assumption about the legacy donut shop concept and move it one step further than our competition. While we do that, we still want to make sure we retain the "mom and pop" feel which is a key aspect of what makes our experience unique.

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Michael Novelli